A start-up is a project where a team of people are united by a common goal, to do something useful for a specific target audience and to make a profit. For example, a service that delivers healthy food from the garden or a website that releases a review of new online casinos once a week.
In addition to benefiting people, a start-up’s activities require constant development, otherwise it is doomed to failure. If a start-up business is popular, it attracts more than just attention and money. Successful projects are noticed by large companies, invested and receive a return of tens of times what they invested.
If the members of the start-up do not intend to sell their shares, the business will become a source of passive income for each of them. That is why it is so important to choose the right start-up idea. To do this, you can study the market of startups that are popular abroad, attract a team of entrepreneurs willing to share their thoughts, look for areas that can be improved/improved, find a solution to your own problems or society by creating an application/comfortable service. We have prepared 5 popular startup ideas for 2023.
Online casino review sites
The bulk of gamers use mobile versions for games and machines, which is 89%. Every year new online sites open, which requires adequate and honest reviews. Creating a website for reviewing new online casinos and existing ones is one of the ideas that will be shot due to huge demand. The main thing is to make convenient functionality, to give an honest assessment of each site, to describe in details the advantages and tricks useful for players. A good example of a review site is Casino Point https://onlinecasinopoint.nl/. The author of this site, Martin Ardon, reviews online casinos without registration. This resource has a list of the best gambling clubs in the Netherlands and many different useful topics for gamblers.
Platform for online learning
More and more people want to improve their skills in their profession or learn a new type of activity. In the age of ever-evolving computer technology, this is easy to do:
- you don’t have to spend time studying offline;
- it is convenient to combine your main job, child-rearing and self-development.
Online courses are a great subject for a start-up. All you need to do is to decide on the field of education and get the right people with enough knowledge and experience involved. This will help you to stand out from the competition. You also need to create a database of training materials, promotional offers and case studies that will make you stand out.
Popular online learning platforms for 2023
- language courses;
- sales and marketing;
- programming and development;
- graphic design and interior design;
- courses in product and service/company promotion or product management.
You can create a free or a paid site. The latter attracts a more paying audience, but it needs to be filled more responsibly.
Healthy food delivery service
In second place are ideas for start-ups 2023 – a healthy food delivery service. This includes organic farm products, green food, low-sugar and gluten-free products. In 2022, sales of this segment of the market have tripled compared to 2021. The surge in health awareness comes in the wake of the pandemic and is in no hurry to diminish. As marketers point out, good nutrition is not only a health concern, but also a fashion statement, which makes it a great start-up topic.
Stable demand was observed not only in major European cities, but also in the regions, as noted by major online platforms and retailers. What products are worth including in the delivery list: superfoods, cereals, plant-based milk, pulses, nuts, microgreens, green vegetables, organic and farm products, food seeds, granola, spirulina, seaweed, herbal pickles, wheat sprouts, dried berries, herbal pickles, protein bars.
A mobile app for managing personal finances
Access to a large number of products in physical shops and online marketplaces provokes demand even when there is no need to make a purchase. Therefore, people are more likely to think about how to save money and avoid unnecessary purchases. An app can help you do just that:
- will compile a report on the results of purchasing activity;
- will give advice on how to manage your income and save money;
- will tell you where to invest your money to make it grow.
A mobile budget management app is a lifesaver, because you don’t have to keep the amount spent in mind. That’s why it’s so much in demand right now. According to statistics for the last 4 years, the demand for software with such functionality is only growing. And in the US, such apps have been downloaded more than 573 million times between 2018 and 2021. Here are the top 5 apps from this area to focus on: Mint, YNAB, Everydollar, Personal Capital, Honeydue.
It is worth making a version where all transactions are added automatically and do not need to be entered manually.
A platform for the online sale of handmade goods
Handmade is at the height of its popularity, as is healthy eating. There is a tendency in society to surround oneself with things that are not manufactured, but are handmade with love. And of course handmade is about uniqueness, many people appreciate something that is made in a single copy.
Accessories, leather goods, handmade tableware, toys, clothes for children and adults, jewellery, bags, cosmetics, wedding products, stationery, home and interior products, and furniture for animals are on trend. It is also worth taking advantage of this and creating a platform for online sales, where customers can choose all handmade goods in one place.
Demanding start-up ideas are not based on illusion, but on real consumer demand in Europe. All that remains is to choose your niche and develop the business.